Prompt Design Pathway

Design the instructions that drive AI systems. Three required courses cover prompt design, design patterns and conversational engineering. Pass the exam to become a Certified Prompt Design Practitioner.

ABOUT THIS PATHWAY 

LEVEL
2 • Design for Trust
COURSES
3 required • 4 recommended
FORMAT
On-demand video, workbooks and quizzes
Prerequisite
CDI Method Foundation
Exam
Prompt Design Exam
Exam price
$499 on Learn Only • $399 on Certified
Certification
Certified Prompt Design Practitioner
Counts toward
CAIC, as one of your any-two pathways

CERTIFICATION PATHWAY

COURSES, EXAMS AND CERTIFICATIONS IN THIS PATHWAY
1 INTRODUCTION TO PROMPT DESIGN
2 DESIGN PATTERNS
3 CONVERSATIONAL ENGINEER
→ EXAM: PROMPT DESIGN EXAM
★ CERTIFICATION: CERTIFIED PROMPT DESIGN PRACTITIONER

CERTIFICATES & EXAM

Complete all three required courses and pass the Prompt Design Exam to become a Certified Prompt Design Practitioner. 

PATHWAY CERTIFICATE

About this pathway

The Prompt Design pathway is about getting large language models to hold good conversations: prompts that behave predictably, sound like your brand and do useful work for the people using them. It is built for conversation designers, AI trainers, product managers and persona specialists, and it requires no technical background.

Introduction to Prompt Design sets out first principles: using LLMs to discover use cases, shape assistant personalities, write functional prompts and add variations that build character. Design Patterns turns that into reusable craft, from confirmations and error recovery to clarity and cognitive load. Conversational Engineer then puts prompts to work inside real conversational architectures.

The skills transfer across any LLM-powered assistant, so the pathway stays useful as models and vendors change, raising both productivity and quality in the teams that apply it.

REQUIRED

RECOMMENDED

These courses are recommended, but not required for this pathway. You also have access to CDI Academy's library of 40+ courses, 500+ videos and 200+ hours of content with Learn only or Certified, so you can go deeper on any topic that matters to your work.

What you will learn 

At the end of the pathway you will be able to:
Integrate large language models into your conversation design workflow

Use LLMs to brainstorm and discover new use cases for your assistant
Develop assistant personalities and enrich content with variations that build character

Design functional prompts that produce meaningful, actionable dialogue
Apply reusable design patterns for confirmation, error recovery, clarity and cognitive load

Put prompts to work inside real conversational architectures
FEATURED
PREVIEW OF THE AGENTIC EXPERIENCE DESIGN PATHWAY · FULL PATHWAY AVAILABLE ON LEARN ONLY AND CERTIFIED PLANS

Introduction to Agentic Experience Design

Every step of Agentic Experience Design in under four hours: the context shift, the twelve CDI steps, and the AXD Blueprint. Watch it end to end, then take on the full pathway.
17 videos · under four hours · no card required

Join students from 50+ countries, certified by CDI

Start free. Step up to learn and certify when you're ready.

Free

$0
The free starter course, the Introduction to AXD course and a free library of webinars and podcasts.

Learn only

$449.55/yr
Every course, module and the complete CDI Academy library with certifications at full price.

Certified

$699/yr
Everything in Learn Only, plus the CDI Method Foundation Practitioner Certification for free, and discounted prices on every other certification.
ONE OF FIVE CERTIFIED PATHWAYS

Combine pathways to become a Certified Conversational AI Consultant (CAIC)

Reasons to get certified

Professional credibility

A Practitioner Certification validates your expertise at a named level of the CDI Maturity Model, the level employers and clients can see you've reached.

Competitive advantage

In a market where every CV claims AI experience, a certified pathway proves rigorous training and assessment.

Industry recognition

CDI certifications are recognised by employers, clients and peers across conversational AI, with 15,000+ CDI-certified professionals worldwide.

Career advancement

Certification maps your growth: Foundation, then a specialism, then CAIC. Every Practitioner Certification is a named, permanent credential.

Skill validation

Every pathway ends in an exam. A completion certificate shows you attended; a Practitioner Certification shows you passed.

Verified credentials

Download and share verified credentials that employers can check; CAIC status stays current and verifiable.

Networking opportunities

Certification connects you to the CDI community of practitioners, experts and organisations worldwide.

Access to resources

Certified members get discounted prices on every certification, with new courses and the full library included while subscribed.

FAQs

What does the Prompt Design exam cost?

$399 on Certified and $499 on Learn only, including one free resit. Passing it makes you a Certified Prompt Design Practitioner.

Does Prompt Design count toward CAIC?

Yes, as one of your two elective pathways. CAIC requires Foundation, Agentic Experience Design and any two others.

How long does the pathway take?

Three required modules, taken at your own pace: Introduction to Prompt Design, Design Patterns and Conversational Engineer.

Do I need to take the recommended courses?

No. Introduction to RAG and the Unprompted episodes Optimizing AI, Designing Multimodal AI Agents and Designing Hybrid Conversational AI are useful context, but they're optional, can be taken in any order, and aren't required for the exam.

Who is this pathway for?

Conversation designers, AI trainers, product managers and persona specialists who work with large language models. No technical background is needed.

Do I need CDI Method Foundation before starting this pathway?

The courses are open to any Learn only or Certified subscriber. You do need the CDI Method Foundation Practitioner certification before you can sit the Prompt Design exam, and it's included with Certified.

What is the difference between a certificate and a certification?

Each module earns a certificate of completion, which shows you finished it. A Practitioner Certification is earned by passing the pathway exam, which shows you've mastered it.

Does my certification expire?

No. Every Practitioner Certification you earn is yours permanently. Only CAIC status is renewed each year.

How does CAIC work?

old the CDI Method Foundation and AXD certifications plus any two others, and CAIC is conferred after a short review. There's no extra exam. It's kept current with a short annual declaration and either a Certified plan or the $99/year CAIC subscription.